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Table 1 Reasons for participation provided by 191 consenting women at time of recruitment

From: Facilitators and challenges in recruiting pregnant women to an infant obesity prevention programme delivered via telephone calls or text messages

Reasons for participation in study provided by consenting women

Number of women who chose this reason, n (%)

Number of responses (n = 239)

Information by SMS

79 (33)

Information by telephone

71 (30)

Altruism

41 (17)

Free programme

17 (7)

Information seeking

17 (7)

Seeking help/guidance

8 (3)

Incentives offered

6 (3)